Marketing Management Development Working Group

What do we need to do to inspire, motivate, cajole, encourage managers in Wales to seek to raise their game, no matter how good they are? 

How do we engage hearts and minds so that as far as management and leadership development is concerned demand dictates supply?

We brought together a group of marketing professionals in Wales to discuss this problem:

• Eoghan Mortell, Working Word Public Relations
• Stuart Cook, Strategic Marketing
• Warren Carr, Quadrant Public Relations
• David Finch, fforwm
• Noreen Bray OBE, Good Relations
• Helen Murdoch, HM Marketing
• Martin Long, Golley Slater Public Relations

Click on the link to see the fruit of their discussions.  We hope it will be of value to all those who are passionate about and involved in the development of managers and leaders in Wales.

Click here to view the “Pressing the Right Buttons” report

Pressing the Right Buttons
The Council brought together a group of marketing
professionals in Wales to discuss the problem of marketing
management development to SMEs. This report is the result of
their discussions.
Click to view Executive Summary
Click to view Full Report